The social justice I wanted to expose was the immorality of Animal Testing. I wanted to incorporate the human instead of a animal because of the fact that the response of many people to defend the testing on animals is that it benefits humans so it worth it and that they don't feel anything. They use animals for their own personal gain. Animal testing can easily be compared to the Holocaust. Humans feel as though they are dominant and everything they can manage to have power over should be used for themselves. Instead of using their power for the better good they are only concerned with making their lives better. Even in the Holocaust the "Superior Race" used the Minorities as test subjects just as they do now animals. if we see that as inhuman and a tragedy then what makes this any better? They took advantage of the weak in order to advance themselves. Isn't that what animal testing is also? Under the "Animal Testing" there is "Human Testing" reflected underneath it to represent how it would be if it was a human instead of an animal. And at the bottom it says, "If is was you would it still be worth it?" This makes the viewer think of what they would feel it it was them. That is what the "You" and "Worth" is in white instead of black. The eyes are red-ish pink because when you think of animal testing you first think of the albino rats with pink eyes. The person in the middle is made up on a few different pictures to it looks a little deformed like many of the animals end up. I wanted the person to be looking straight forward so it would give a sense of intensity and seriousness of the situation.
